We believe in the

power of creators

to save lives & protect our planet.

 As seen in:


People follow people

Therefore, as a creator, you hold enormous potential to better humanity and the world at large.

Lighter is a platform for creators with a cause.

We’re building a world where your full potential for positive impact, and revenue, is fully actualized.

Making aspirational actionable.

Creators (the philosophers, the artists, the writers, the musicians, the storytellers, the scientists, the chefs) have always been the ones to push through the boundaries of current human vision and reveal a better way.

They are beacons of light who guide us toward cultural evolution en masse.

We believe transformational change requires frictionless collaboration between conscious creators, values-aligned brands and movement stakeholders - underpinned by data science & a smart user experience.

This is how we make the aspirational actionable around the world.

Our platform enables you to generate recurring revenue while helping your fans better themselves and the world at large.

How we work

1

After getting to know you, and the causes you care about, we’ll give you a turn-key, branded app that can house all of your content in one place (classes, videos, live events, recipes, blog posts, brand deals and more) which will generate recurring membership fees.

2

We’ll stock your app with a plethora of engaging, mission-aligned content including over 2,000 battle tested plant-based recipes. Meal planning functionality, grocery lists and grocery delivery are always included and provide an invaluable tool for your tribe. We’ll take care of all of the customer service, coaching, data analytics, email engagement flows and so much more.

3

We’re here to be an extension of your team so you can focus on what you love most while we take care of everything else! You can just send any new content to us that you want to add and we’ll take care of it from there. Plus, we can meet regularly to update you on how things are going.

An entire ecosystem on one platform for creators with a cause

A home base for all of your exclusive content

  • Your own branded PWA App

  • Videos/courses

  • Lives/events

  • Blogs/articles with photography

  • Coach scheduling

  • Email engagement flows


Personalized meal planning & smart grocery lists

  • Personalized content & recipes for end users

  • An extensive recipe & content database 

  • Grocery delivery

  • Unlimited ability to save and organize personalized menus and meal plans

  • Full nutrition info on each recipe

  • Ability for end users to add their own recipes and shopping items


  • A curated marketplace

  • Smart shopping lists

  • Impact tracking

Brand deals


Our impact (so far)

1,653,332,666

gallons of water saved

96,123,992

shower equivalents of water saved

55,111,089

pounds of GHG emissions saved

82,666,633

square feet of forest saved

3,049,984

animals lives saved

90,933,297

grams of saturated fat removed

 (+ millions in recurring revenue)